Publishing for Impact

Book excerpt: Publishing research content can be a difficult task to undertake along with other academic activities. This book addresses how newer researchers can proactively plan, write, promote and disseminate their work, and increase their chances of both academic citation and real-world impact. It focuses on how to: • Attract diverse audiences to your work, • Find value in peer review processes, • Produce multiple content from one research work, • Use multiple media such as blogs and webinars to increase output. This useful resource supports you to disseminate your work and offers forward-thinking ways to take control of your publishing processes, to enhance academic knowledge, societal impact, and the value of your research.