How does a company constantly win more business than its rivals? A key factor is the ability to create proposals that outshine those from even the strongest com

Use the latest technology and techniques to craft winning proposals.

Here is your new author's guide to writing winning book proposals and query letters. Learn how to find free media publicity by selling solutions to universal pr

Using real-life examples Dr Fraser provides simple rules for clear, reader-friendly writing and reveals the secrets of persuasive prose. Advice on layout, illus

Winning proposals that turn prospects into clients Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, Writing Winning Business Pro