This book, with a foreword by Manuel Castells, explores the core strategies of digital political communication. It reviews the field’s evolution over the past

To become a successful political communicator (and a savvy political consumer), it is essential to know the elements of social influence, what works, and why. S

Now in its sixth edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication choices candidates and

This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world po

Campaign Communication and Political Marketing is a comprehensive, internationalist study of the modern political campaign. It indexes and explains their integr