Ashley Friedlein's first book, Web Project Management: Delivering Successful Commercial Web Sites, became a bestseller and an essential reference for Web profes

As most organizations have expanded traditional business space into Web-based environments, a more complete and thorough understanding of Web engineering is bec

"This book presents current, effective software engineering methods for the design and development of modern Web-based applications"--Provided by publisher.

Now in its seventh edition, 'Digital Marketing' provides comprehensive, practical guidance on how companies can get the most out of digital media and technology