The art of self-marketing has never been more important. Best-selling author Rainer Zitelmann shows how 12 of the most successful self-promoters of all time ach

Two journalists describe their whirlwind efforts to become famous in two weeks by getting their names and faces in magazines, newspapers, and on television.

Vanity Fair's veteran special correspondent pulls back the curtain on the world of celebrity and those who live and die there Vanity Fair's Maureen Orth always

Learn how to go from nobody to notorious--from the ubiquitous and controversial stars of the biggest reality show on cable. From braving the wilds of Los Angele

"Wholly riveting." --New York Times Book Review "Justine Bateman was famous before selfies replaced autographs, and bags of fan mail gave way to Twitter shitsto