Tourism is one of the most rapidly evolving industries of the 21st century. The integration of technological advancements plays a crucial role in the ability fo

Tourism is one of the most rapidly evolving industries of the 21st century. The integration of technological advancements plays a crucial role in the ability fo

The emergence of artificial intelligence (AI) has ushered in a transformative wave, disrupting trends and reshaping the landscape of services marketing. As busi

The development of communication technology and the proliferation of centers that collect, interpret, and transmit information does not mean that communities ha

Social enterprises often do business in a hostile business environment as they compete for market share with the private sector and address societal and governm