This path-breaking book liberates management thinking from a century of Western subjugation. It is a comparative exposition of culture and management styles in

This path-breaking book liberates management thinking from a century of Western subjugation. It is a comparative exposition of culture and management styles in

With the increased pace in globalization and internationalization of business, cross-cultural management has assumed enormous significance. And, as multinationa

Cross-Cultural Management: With Insights from Brain Science explores a broad range of topics on the impact of culture in international business and vice versa,

ÔPrimecz, Romani, and Sackmann provide managers and educators with a powerful framework that goes beyond simple categorization of national and cultural differe