CRM first entered the business vocabulary in the early 90’s; initially as a systems driven technical solution. It has since escalated in importance as system

The book reveals the overall importance of a customer relationship management system especially for small and medium-sized enterprises. In addition to the topic

In today's society, organizations are looking to optimize potential social interactions and increase familiarity with customers by developing relationships with

"If you need more traffic, leads and sales, you need The Conversion Code." Neil Patel co-founder Crazy Egg "We've helped 11,000+ businesses generate more than 3

An ETHS graduate of 1962 provides a blueprint for customer relationship management in business and technical organizations.