Finally, a book comes along that provides a unique yet simple and powerful approach to understand the business model and the critical role strategic management

Business Models: A Strategic Management Approach by Allan Afuah represents a new kind of book. Business models are about making money and most firms are in busi

In this volume leading scholars from North America, Europe and Asia come together to explore the topic of business models that takes the demand side (customers

“How are business models purposeful designed and structured? How can the models be implemented professionally and managed successfully and sustainably? In wha

The most comprehensive, global guide to business model design and innovation for academic and business audiences. Business Model Innovation Strategy: Transforma