Building Your Endowment

Book excerpt: This practical workbook will help you put in place the last component of a comprehensive development office-- an endowment program. Building Your Endowment gives development professionals, executive directors, consultants, and volunteers the information needed to understand and implement an endowment program that will get bottom-line results. Based on the philosophy and teachings of Henry R. Rosso-- founder of the Fund Raising School and the preeminent twentieth century fund raising educator-- Building Your Endowment is infused with Rosso's views, approaches, and perspectives on fund raising. Building Your Endowment * Offers systemic approaches to developing an endowment fund raising program * Includes the strategic choices an organization faces when developing endowments * Contains a proven approach to endowment donors that has been successful for other organizations * Gives a summary of the unique components of endowment and how it is different from other kinds of fund raising