'Gunter Fatlin, himself a very successful entrepreneur, has written an inspiring book which can act as a guide to all those seeking to make the most of their ta

The tea campaign as a case study -- Start-ups: creative concepts, not high-tech -- The step-child concept: it pays to finetune your concept -- Avoiding overload

Leadership is a set of abilities with which a lucky few are born. They're the natural relationship builders, master negotiators and persuaders, and agile and st

Entrepreneurship is not a calling only for the selected few. Creative work and economic self-realization are goals that anyone can pursue. Learn how to create y

The book is divided into three partsThe Mind in Every Day Living, The Mind and the Dream World, and The Mind after Death. Due to the immateriality of mind or co