Blue Ocean Strategy, Expanded Edition

Download or Read eBook Blue Ocean Strategy, Expanded Edition PDF written by W. Chan Kim and published by Harvard Business Review Press. This book was released on 2015-01-20 with total page 317 pages. Available in PDF, EPUB and Kindle.

Author	: W. Chan Kim
Publisher	: Harvard Business Review Press
Total Pages	: 317
Release	: 2015-01-20
ISBN-10	: 9781625274496
ISBN-13	: 1625274491
Rating	: 4/5 (96 Downloads)

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Book Synopsis Blue Ocean Strategy, Expanded Edition by : W. Chan Kim

Book excerpt: Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.

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Language: en
Pages: 317

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