Practical, big-picture guidance toward a mastery of social media benefits and the risks to avoid Packed with useful web links, popular social media tools, platf

Social media has drastically improved the way we can reach target audiences and serve our customers. Like its financial counterpart, the social media audit (SMA

Successful content strategy projects start with a thorough assessment of the current state of all content assets: their quantity, type, and quality. Beginning w

In this work, the authors present an overview of the algorithm audit methodology. They include the history of audit studies in the social sciences from which th

The complete guide to internal auditing for the modern world Brink's Modern Internal Auditing: A Common Body of Knowledge, Eighth Edition covers the fundamental