Advertising
Download or Read eBook Advertising PDF written by Winston Fletcher and published by . This book was released on 2010 with total page 140 pages. Available in PDF, EPUB and Kindle.
| Author | : Winston Fletcher |
| Publisher | : |
| Total Pages | : 140 |
| Release | : 2010 |
| ISBN-10 | : 0191777552 |
| ISBN-13 | : 9780191777554 |
| Rating | : 4/5 (52 Downloads) |
Book Synopsis Advertising by : Winston Fletcher
Book excerpt: Advertising is riddled with myths & misunderstandings. It is believed to be both immensely powerful yet immensely wasteful to increase economic prosperity & to be morally questionable. Neither its historic origins nor its modern operations are well understood. This introduction will tell the truth about how advertising works.
