Related Books
Language: en
Pages: 248
Pages: 248
Type: BOOK - Published: 2016-09-01 - Publisher: OR Books
From Facebook to Talking Points Memo to the New York Times, often what looks like fact-based journalism is not. It’s advertising. Not only are ads indistingui
Language: en
Pages: 103
Pages: 103
Type: BOOK - Published: 2020-10-13 - Publisher: FSG Originals
From FSGO x Logic: a revealing examination of digital advertising and the internet's precarious foundation In Subprime Attention Crisis, Tim Hwang investigates
Language: en
Pages: 216
Pages: 216
Type: BOOK - Published: 2015-04-03 - Publisher: Kogan Page Publishers
As ever, the onus is on brands to find compelling ways to earn the attention of the consumer. Yet content scarcity has given way to overload, fixed channels hav
Language: en
Pages: 434
Pages: 434
Type: BOOK - Published: 2017-09-19 - Publisher: Vintage
From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture a
Language: en
Pages: 412
Pages: 412
Type: BOOK - Published: 1899 - Publisher: